Found 744 results for your keywords: subject="Marketing management"
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Analisis Pengaruh Hubungan Electronic Word of Mouth, Social Media Influencer, Destination Image, …

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(Asiah Muchtar (Penguji)) (Dewi Hanggraeni (Penguji)) (Mutiara Baby Admeinasthi (Pembimbing/Promotor)) (Buchori Aliyuddin)

Sumday Case: Enhancing Competitiveness in Carbon Accounting Software Industry=Kasus Sumday: Menin…

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(Andre Sammartino (Pembimbing/Promotor)) (Robertus Gifogo Liwanuru)

Retailing management 9th ed

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(Grewal, Dhruv) (Levy, Michael) (715 (p)) (Weitz, Barton A.)

Business to business marketing management : a global perspective 4th ed

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(Zimmerman, Alan) (Blythe, Jim)

Reference Price Research: Review and Propositions

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(Mazumdar, Tridib) (Raj, S.P.) (Sinha, Indrajit)

Christine MoormanThe Role of Marketing

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(Rust, Roland T.) (Moorman, Christine)

Marketing, Business Processes, and Shareholder Value: An Organizationally Embedded View of Market…

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(Shervani, Tasadduq) (Srivastava, Rajendra K.) (Fathey, Liam)

Governance value analysis and marketing strategy

3
(Ghosh, Mrinal) (John, George)

Understanding Institutional Designs within Marketing Value Systems

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(John, George) (Dowling, Grahame R.) (Carson, Stephen J.) (Devinney, Timothy M.)

The Role of the Institutional Environment in Marketing Channels

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(Grewal, Rajdeep) (Dharwadkar, Ravi)

How Firms Relate to Their Markets: An Empirical Examination of Contemporary Marketing Practices

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(Johnston, Wesley J.) (Coviello, Nicole E.) (Brodie, Roderick J.) (Danaher, Peter J.)

New Products, Sales Promotions, and Firm Value: The Case of the Automobile Industry

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(Pauwels, Koen) (Silva) (Risso, Jorge) (Srinivasan, Shuba) (Hanssens, Dominique M.)

Measuring Marketing Productivity: Current Knowledge and Future Directions

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(Kumar, V.) (Rust, Roland T.) (Ambler, Tim) (Srivastava, Rajendra K.) (Carpenter, Gregory S.)

Antecedents and Outcomes of Marketing Strategy Comprehensiveness

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(Atuahene) (gima, Kwaku) (Murray, Janet Y.)

The Performance Implications of Fit among Business Strategy, Marketing Organization Structure, an…

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(Olson, Eric M.) (Slater, Stanley F.) (Hult, G. Tomas M.)

Decision Making and Coping of Functionally Illiterate Consumers and Some Implications for Marketi…

1
(Viswanathan, Madhubalan) (Rosa, Jose Antonio) (Harris, James Edwin)

Retail 101 : the guide to managing and marketing your retail business

1
(Reyhle, Nicole) (Prescott, Jason A.)

Business marketing : connecting strategy, relationships, and Learning

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(Dwyer, F. Robert) (Fanner, John F)

Business marketing : connecting strategy, relationships and learning 4th ed

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(Dwyer, F. Robert) (Tanner, Jr., John F.)

Strategic marketing for nonprofit organizations 4th ed

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(Kotler, Philip)
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