The authors develop and test a model of the key determinants of margins that retailers earn on national brands and store brands. They particularly focus on the impact of store-brand share on percentage margin, dollar margin per unit, and total dollar margin of the retailer. The authors find not only that percentage retail margins on store brands are higher than on national brands but also that …
Distribution channels, Retail stores, Consumer behavior, Geodemographics, Variance analysis, Studies.Printed Journal
Dengan menggunakan Global Trade Analysis Project (GTAP) CGE model ekonomi global, penelitian ini menganalisis tingkat keuntungan yang diperoleh Indonesia dengan tiga mitra dagangnya?Tiongkok, Jepang, dan Amerika?dari perjanjian perdagangan antara Indonesia dengan negara mitra tersebut. Selain itu, termasuk dalam lingkup penelitian ini adalah analisis terhadap perjanjian unilateral di Indonesia …
Ada Tabel
This internship report discusses the evaluation of the suitability of accounting information system theory with the information system practices of revenue budget recording adopted by PT Titik Koma. This system information needs to be given more attention regarding its use as Gross Merchandise Value that determine company?s valuation. The scope of the discussion revolves around the objectives a…
This internship report discusses the evaluation of the suitability of accounting information system theory with the information system practices of revenue budget recording adopted by PT Titik Koma. This system information needs to be given more attention regarding its use as Gross Merchandise Value that determine company?s valuation. The scope of the discussion revolves around the objectives a…
Penelitian ini betujuan untuk menganalisis pengaruh service quality perception dan merchandise quality perception terhadap brand trust dan behavioral intentions pada industry Casual Dining Restaurant, yaitu pada restoran Warunk Upnormal. Penelitian ini menguji peran langsung dari service quality perception (yang terdiri dari lima dimensi; tangible, reliability, responsiveness, assurance, dan e…