Well-designed : how to use empathy to create products people love

Includes bibliographies and index

The Myths of creativity : the truth about how innovative companies and people…

Includes index

The First mile : a launch manual for getting great ideas into the market

Includes bibliographies and index

Innovation strategy

Includes index & table

Strategic management of technology and innovation

Includes bibliographies and index

Beyond the idea : how to execute innovation in any organization

Includes bibliographies and index

Zero to one : notes on startups, or how to build the future

Includes index

Originals : how non-conformists move the world

In Originals the author addresses the challenge of improving the world from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all? Using surprising studies and stories spanning business, politics, sports, and e…

Successful new product launching ( NPL ) in the local market : bridging stand…

Edisi

-

ISBN/ISSN

9789790610422

Deskripsi Fisik

xviii, 286 hlm. ; 24 cm.

Judul Seri

-

No. Panggil

MA 658. 5 Fir s

New products management 12th ed

Crawford's New Product Management 12e provides the management approach to teaching new products, with the perspective of marketing. Adopters of previous editions will notice that the format is slimmed down to 18 chapters. This streamlined presentation focuses on the topics that will be of most importance and interest to new product managers. Significant updates can be found throughout, an…

New products management 12th ed

Crawford's New Product Management 12e provides the management approach to teaching new products, with the perspective of marketing. Adopters of previous editions will notice that the format is slimmed down to 18 chapters. This streamlined presentation focuses on the topics that will be of most importance and interest to new product managers. Significant updates can be found throughout, an…

New products management 9th ed

Includes bibliographies, index and tables

Managing new product and process development : text and cases

Edisi

-

ISBN/ISSN

9780029055175

Deskripsi Fisik

xv, 896 p. ill. 26 cm.

Judul Seri

-

No. Panggil

Tan 658.575 Cla m

Strategic management of technology and innovation 4th ed

Edisi

-

ISBN/ISSN

9780071232302

Deskripsi Fisik

xiv, 1208 p. : ill. ; 28 cm.

Judul Seri

-

No. Panggil

Tan 658.514 Bur s

Harvard business essentials: managing creativity and innovation

Edisi

-

ISBN/ISSN

9781591391128

Deskripsi Fisik

xv, 171 p.: 24 cm

Judul Seri

-

No. Panggil

Tan 658.514 Har

New products management 11th ed

Edisi

11th

ISBN/ISSN

9781259254345

Deskripsi Fisik

xx, 588 p. : ill. ; 25 cm.

Judul Seri

-

No. Panggil

Tan 658.5 Cra n (11th ed)

Peripheral vision : detecting the weak signals that will make or break your c…

From emerging technologies to changes in consumer tastes, tremendous opportunities and threats often begin as weak signals from the periphery How good is your organisation at sensing, interpreting, and acting on these signals? George S. Day and Paul J. H. Schoemaker call this capability peripheral vision--and their research shows that less than 20 percent of firms have developed it in sufficien…

Blue Ocean strategy: how to Create uncontested market space and make the comp…

Edisi

-

ISBN/ISSN

1591396190

Deskripsi Fisik

xv, 240 p. : ill. ; 26 cm.

Judul Seri

-

No. Panggil

Tan 658.802 Kim b

Creating and dominating new markets

Edisi

-

ISBN/ISSN

9780814406786

Deskripsi Fisik

xii, 241 p. : ill. ; 24 cm.

Judul Seri

-

No. Panggil

TAN 658.8 Mey c

New product management 7th ed

Includes, bibliographical, index