Found 357 results for your keywords: subject="Perception"
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Pengaruh Country of Origin dan Social Media Opinion Leader pada Minat Beli Mobil Wuling = The Eff…

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(Fandis Ekyawan (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Daniel Tumpal Hamonangan Aruan (Penguji)) (Ma'ruf Fauzi Rahman)

Pilihan Presiden dan Persepsi Risiko Masyarakat Indonesia: Studi Kasus Pandemi COVID-19 = Preside…

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(Chaikal Nuryakin (Penguji)) (Khoirunurrofik (Penguji)) (Jahen Fachrul Rezki (Pembimbing/Promotor)) (Rizky Deco Praha)

The Effects of Perceived Green Practices on Consumer Behavior in Indonesia = Pengaruh Praktik Ram…

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(Sri Daryanti (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hari (Penguji)) (Diantha Larasati Naja Aeryadeta) (Ira Irianty (Penguji))

The Impact of Regulatory Focus on Adolescents' Response to Antismoking Advertising Campaigns

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(Pechmann, Cornelia) (Zhao,, Guangzhi)

Blending Cobrand Personalities: An Examination of the Complex Self

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(Monga, Alokparna Basu) (Gesk, Loraine Lau) ()

Getting Emotional about Health

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(Aaker, Jennifer L.) (Agrawal, Nidhi) (Menon, Geeta)

An Empirical Investigation of the Spillover Effects of Advertising and Sales Promotions in Umbrel…

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(Sun, Baohong) (Erdem,, Tülin)

Anytime versus Only: Mind-Sets Moderate the Effect of Expansive versus Restrictive Frames on Prom…

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(Patrick, Vanessa M.) (Cheema,, Amar)

When 2 + 2 Is Not the Same as 1 + 3: Variations in Price Sensitivity across Components of Partiti…

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(Hamilton, Rebecca W.) (Srivastava, Joydeep)

Gender Jeopardy in Financial Risk Taking

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(Mittal, Vikas) (Inman, J. Jeffrey) (He, Xin)

Circles, Squares, and Choice: The Effect of Shape Arrays on Uniqueness and Variety Seeking

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(Maimaran, Michal) (Wheeler, S. Christian)

Positive Consumer Contagion: Responses to Attractive Others in a Retail Context

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(Morales, Andrea C.) (Dahl, Darren W.) (Argo, Jennifer J.)

Pengaruh Linkedin Posts terhadap Employer Brand Perception dengan Peran Employer Attractiveness d…

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(Basuki Muhammad Mukhlish (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Ayu Aprilianti (Penguji)) (Larissa Fairuz Dzihnii)

Brand Concept Maps: A Methodology for Identifying Brand Association Networks

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(John, Deborah Roedder) (Loken, barbara) (Kim, Kyeongheui) (Monga, Alokparna Basu)

When Does Culture Matter? Effects of Personal Knowledge on the Correction of Culture-Based Judgments

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(Aaker, L. Jennifer) (Briley, A. Donnel)

When Will a Brand Scandal Spill Over, and How Should Competitors Respond?

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(Roehm, L. Michelle) (Tybout, M. Alice)

A Feature-Based Approach to Assessing Advertisement Similarity

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(Williams, Patti) (Schweidel, A. David) (Bradlow. T. Eric)

Response to Comments on "How Regulatory Fit Affects Value in Consumer Choices and Opinions"

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(Avnet, Tamar)

The Placebo Effect in Marketing: Sometimes You Just Have to Want It to Work

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(Irmak, Caglar) (Block, G. Lauren) (Fitzsimons, J. Gavan)

The Quality of Price as a Quality Cue

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(Rao, R. Akshay)
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