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Customer Satisfaction and Stock Returns Risk
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(Tuli, Kapil R.) (Bharadwaj, Sundar G.)
The Robustness of the Effects of Consumers' Participation in Market Research: The Case of Service…
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(Simonson, Itamar) (Ofir, Chezy) (Yoon, Song-Oh)
The Impact of Customer Relationship Management Implementation on Cost and Profit Efficiencies: Ev…
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(Jayachandran, Satish) (Krasnikov, Alexander) (Kumar V.)
Competitive Density and the Customer Acquisition—Retention Trade-Off
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(Voss, Glenn B.) (Voss, Zannie Giraud)
When Intelligence Is (Dys)Functional for Achieving Sales Performance
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(Bakker, Arnold B.) (Verbeke, Willem J.) (Belschak, Frank D.) (Dietz, Bart)
The Relative Impact of Marketing, Research-and-Development, and Operations Capabilities on Firm P…
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(Jayachandran, Satish) (Krasnikov, Alexander)
Trust at Different Organizational Levels
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(Palmatier, Robert W.) (Fang, Eric) (Scheer, Lisa K.) (Li, Ning)
Convergent Products: What Functionalities Add More Value to the Base?
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(Gill, Tripat)
Customer Equity: An Integral Part of Financial Reporting
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(Skiera, Bernd) (Villanueva, Julian) (Wiesel, Thorsten)
Stage-Gate Controls, Learning Failure, and Adverse Effect on Novel New Products
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(Iqbal, Zafar) (Sethi, Rajesh)
Chief Marketing Officers: A Study of Their Presence in Firms' Top Management Teams
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(Mahajan, Vijay) (Nath, Pravin)
Interaction Orientation and Firm Performance
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(Kumar, V.) (Ramani, Girish)
The Performance Implications of Designing Multiple Channels to Fit with Strategy and Environment
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(Eyuboglu, Nermin) (Kabadayi, Sertan) (Thomas, Gloria P.)
A Comparative Longitudinal Analysis of Theoretical Perspectives of Interorganizational Relationsh…
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(Grewal, Dhruv) (Palmatier, Robert W.) (Dant, Rajiv P.)
Optimal Design of Consumer Contests
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(Whinston, Andrew B.) (Geng, Xianjun) (Liu, De)
Dinamika Return Spillover Sepuluh Saham Perbankan di Indonesia Periode 2018-2023 dan Implikasinya…
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(Eko Rizkianto (Pembimbing/Promotor)) (Rizky Luxianto (Penguji)) (Dwi Sulistyorini Amidjono (Penguji)) (Anggi Emirah Rahmadina)
Market Knowledge Dimensions and Cross-Functional Collaboration: Examining the Different Routes to…
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(Atuahene-gima, Kwaku) (De Luca, Luigi M.)
When to Give Up Control of Outsourced New Product Development
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(Carson, Stephen J.)
Making Sales Technology Effective
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(Perreault, William D.) (Hunter, Gary K.)
Strategic Firm Commitments and Rewards for Customer Relationship Management in Online Retailing
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(Moorman, Christine) (Srinivasan, Raji)
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