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Analisis Pengaruh Enterprise Risk Management (ERM) dan Tata Kelola Perusahaan terhadap Kinerja Ke…
1
(Dewi Hanggraeni (Pembimbing/Promotor)) (Arief Wibisono Lubis (Penguji)) (Junino Jahja (Penguji)) (Cipto Hartono)
Rising from the Ashes: How Brands and Categories Can Overcome Product-Harm Crises
1
(Van Heerde, Harald J.) (Cleeren, Kathleen) (Dekimpe, Marnik)
When Humanizing Brands Goes Wrong: The Detrimental Effect of Brand Anthropomorphization Amid Prod…
1
(Puzakova, Marina) (Kwak, Hyokjin) (Rocereto, Joseph F.)
Total Exposure Controlling your company's image in the Glare of the Business Media Explosion
1
(Carlson, Gustav)
High visibility: the making and marketing of professionals into celebrities
1
(Kotler, Philip) (Rein, Irving) (Stoller, Martin)
Guerrilla P.R. wired: waging a successful publicity campaign online, offline, and everywhere in b…
1
(Levine, Michael)
Dampak dari negative exposure publisitas negatif pada online transportation terhadap repurchase i…
1
(Dr. Rizal E. Halim (Penguji)) (Dr. Nurdin Sobari S.E., M.M (Pembimbing/Promotor)) (Rifelly Dewi Astuti S.E., M.M (Penguji)) (Hartyaningtyas, Gresia Yuli)
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1
Entrepreneur magazine guide to integrated marketing Jeanette Smith
1
(Smith, Jeanette)
Guerilla PR wired : waging a successful publicity campaign online, offline, and everywhere in bet…
1
(Levine, Michael)
High visibility : transforming your personal and professional brand by Irving Rein ...[et al.]
2
(Rein, Irving)
The Impact of Negative Publicity on Consumer Attribution, Brand Equity, and Purchase Intention: T…
1
(Berliana, Sheilla Ananda) (Ira Itiyanty, M.S.M. (Pembimbing/Promotor))
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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