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subject="Recall"
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Toyota Under Fire : Lessons for Turning Crisis Into Opportunity / Jeffrey K. Liker, Timothy N. Ogden
1
(Liker, Jeffrey K.) (Ogden, Timoty N.)
Children's recall of television ad elements
1
(Maher, Jill K.) (Hu, Michael Y.) (Kolbe, Richard H.)
The Influence of humor strength and humor-message relatedness on ad memorability
1
(Cline, Thomas W.) (Kellaris, James J.)
Rising from the Ashes: How Brands and Categories Can Overcome Product-Harm Crises
1
(Van Heerde, Harald J.) (Cleeren, Kathleen) (Dekimpe, Marnik)
The Impact of Product Recalls on Future Product Reliability and Future Accidents: Evidence from t…
1
(Kalaignanam, Kartik) (Kushawaha, Tarun) (Eilert, Meike)
Does a firm's product-recall strategy affect its financial value? an examination of strategic alt…
1
(Ganesan, Shankar) (Liu, Yong) (Chen, Yubo)
The Effect of partitions on controlling consumption
1
(Cheema, Amar) (Soman, Dilip)
Measuring the price knowledge shoppers bring to the store
1
(Dreze, Xavier) (Vanhuele, Marc)
The Differential interaction of auditory and visual advertising elements with chinese and english
1
(Tavassoli, Nader T.) (Lee, Yih Hwai)
The Idiosyncratic fit heuristic: effort advantage as a determinant of consumer response to loyalt…
1
(Kivetz, Ran) (Simonson, Itamar)
Studi mengenai brand transgression dan brand relationship closeness serta implikasinya pada brand…
1
(Indriani, Farida) (Dr. Ignatius Heruwasto (CoPromotor)) (Dr. M Gunawan Alif (Penguji)) (Dr. Rizal E. Halim (Penguji)) (Dr. Nurdin Sobari S.E., M.M (Penguji)) (Dr. Adi Zakaria Afiff MBA (Pembimbing/Promotor)) (Dr. Ir. T. Ezni Balqiah M.E (Penguji)) (Prof. Dr. Rustam Didong S.E (Penguji))
Pengaruh Penempatan Produk Lokal di Drama Korea terhadap Brand Recall dan Word Of Mouth : Studi P…
1
(Dr. T. Ezni Balqiah S.T., M.M. (Pembimbing/Promotor)) (Sabtani, Ayu)
Efektifitas iklan POP UP dalam mobile game terhadap kesadaran merek konsumen
1
(M. Gunawean Alif (Pembimbing/Promotor)) (Lesmana, Brenda Angelita)
Peran perceived corporate ability dan perceived corporate social responsibility pada kondisi prod…
1
(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Zilqi Chairon Djasmy)
Penggunaan EPIC model untuk mengukur efektivitas iklan televisi "XYZ" McDonald's terhadap fungsi …
1
(Abud Salim (Pembimbing/Promotor)) (Endah Permatasari)
Analisis hubungan antara audience characteristics dengan product Category/Brand Recall pada produ…
1
(Sri Daryanti (Pembimbing/Promotor)) (Fadingga Trah Herdwangkara)
Analisis pengaruh brand placement acceptance dan brand recall terhadap preference, intention to p…
1
(M. Gunawan Alif (Pembimbing/Promotor)) (Irma Fitriyani)
Pengaruh political television advertising terhadap intention to vote bagi young voters
1
(Nurdin Sobari (Pembimbing/Promotor)) (Arianti Anggrahini)
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