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Hal. Akhir
Expanding Business-to-Business Customer Relationships: Modeling the Customer's Upgrade Decision
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(Lemon, Katherine N.) (Verhoef, Peter C.) (Bolton, Ruth N.)
A Comparative Longitudinal Analysis of Theoretical Perspectives of Interorganizational Relationsh…
1
(Grewal, Dhruv) (Palmatier, Robert W.) (Dant, Rajiv P.)
Friendship versus Business in Marketing Relationships
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(Grayson, Kent)
Quasi-Darwinian Selection in Marketing Relationships
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(Eyuboglu, Nermin) (Buja, Andreas)
The Long-Term Impact of Loyalty Programs on Consumer Purchase Behavior and Loyalty
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(Liu, Yuping)
Pengaruh Entrepreneurial Orientation, Kualitas Hubungan Franchisor-Franchisee, dan Inovasi Terhad…
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(RR Ratih Dyah Kusumastuti (Pembimbing/Promotor)) (Ruslan Prijadi (Penguji)) (Avanti Fontana (Penguji)) (Paski, Heri)
Compound Relationships between Firms
1
(Ross, William T., Jr) (Robertson, Diana C.)
Size and Share of Customer Wallet
1
(Mela, Carl F.) (Kamakura, Wagner A.) (Du, Rex Yuxing)
Using Childhood Memories to Gain Insight into Brand Meaning
1
(Zinkhan, George M.) (Braun-LaTour, Kathryn A.) (LaTour, Michael S.)
Making Sales Technology Effective
2
(Perreault, William D.) (Hunter, Gary K.)
Customer Strategy: Observations from the Trenches
1
(Rogers, Martha)
Making Customer Relationship Management Work: The Measurement and Profitable Management of Custom…
1
(Ryals, Lynette)
Reducing Adverse Selection through Customer Relationship Management
1
(Gruca, Thomas S.) (Cao, Yong)
The Effects of Customer Satisfaction, Relationship Commitment Dimensions, and Triggers on Custome…
1
(Gustafsson, Anders) (Johnson, Michael D.) (Roos, Inger)
Why Do Customer Relationship Management Applications Affect Customer Satisfaction?
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(Mithas, Sunil) (Krishnan, M.S.) (Fornell, Claes)
Strategic Firm Commitments and Rewards for Customer Relationship Management in Online Retailing
1
(Moorman, Christine) (Srinivasan, Raji)
The Role of Relational Information Processes and Technology Use in Customer Relationship Management
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(Sharma, Subhash) (Jaychandran, Satish) (Kaufman, Peter) (Raman, Pushkala)
A Strategic Framework for Customer Relationship Management
1
(Payne, Adrian) (Frow, Pennie)
A Customer Relationship Management Roadmap: What Is Known, Potential Pitfalls, and Where to Go
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(Staelin, Richard) (Boulding, William) (Ehret, Michael) (Johnston, Wesley J.)
It's the little things that matter: an examination of knowledge workers' energy management
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(Fritz, Charlotte) (Lam, Chak Fu) (Spreitzer, Gretchen M.)
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