Found 147 results for your keywords: subject="Word of mouth."
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Fakor-Faktor yang Memengaruhi Customer Engagement, Repurchase Intention, dan Positive Word-of-Mou…

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(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Nurdin Sobari (Penguji)) (Hajar Annisa Islam)

Customer Participation in Service Process: Self-Service Technology Check-In = Partisipasi Pelangg…

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(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Rifelly Dewi Astuti (Penguji)) (Yeshika Alversia (Penguji)) (Arya Maulana Wicaksana)

Analisis Pengaruh Brand Love dan Brand Image terhadap Customer Engagement pada Apparel Fashion Br…

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(Elevita Yuliati (Pembimbing/Promotor)) (Daniel Tumpal Hamonangan Aruan (Penguji)) (Adi Zakaria Afiff (Penguji)) (Khalisha Azzahra)

Pengaruh Involvement dan Follower Engagement terhadap Niat Penggunaan Merek Produk Kecantikan = T…

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(Nurdin Sobari (Pembimbing/Promotor)) (Rifelly Dewi Astuti (Penguji)) (Yeshika Alversia (Penguji)) (Muhammad Fadli Siregar)

Analisis Pengaruh Decision Making Styles Generasi Y terhadap E-Satisfaction, Word-of-Mouth Intent…

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(Gita Gayatri (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Nurdin Sobari (Penguji)) (Iasci Simanjuntak)

Peran Mediasi Green Skepticism pada Pengaruh Greenwashing Perception terhadap Green Purchasing In…

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(Nurdin Sobari (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Yeshika Alversia (Penguji)) (Indy Danastri Neswari)

Neural Correlates of Susceptibility to Group Opinions in Online Word-of Mouth Recommendations

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(Cascio, Christopher N.) (O\'donnell, Matthew Brook) (Bayer, Joseph) (Tinner Jr, Francis J.) (Falk, Emily B.)

The Effect of Electronic Word of Mouth on Sales: A Meta-Analytic Review of Platform, Product, and…

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() (Rosario, Ana Babić) (Sotgiu, Francesca) (Valck, Kristine De) (Bijmolt, Tammo H A)

On Brands and Word of Mouth

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(Lovett, Mitchell J.) (Peres, Renana. Shachar, Ron.)

Temporal Contiguity and and Negativity Bias in the Impact of Online Word of Mouth

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(Lurie, Nicholas H.) (Chen Zoey)

When Hostile Consumers Wreak Havoc on Your Brand: The Phenomenon of Consumer Brand Sabotage

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(Hoyer, Wayne D.) (Krohmer, Harley) (Kahr, Andrea) (Nyffenegger, Bettina)

When to Take or Forgo New Product Exclusivity: Balancing Protection from Competition Against Word…

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(Peres, Renana) (Christophe Van den Bulte)

Pengaruh dari Green Marketing Mix, Green Customer Value, Attitude, dan Subjective Norm terhadap M…

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(T. Ezni Balqiah (Pembimbing/Promotor)) (Daniel Tumpal Hamonangan Aruan (Penguji)) (Rifelly Dewi Astuti (Penguji)) (Elsha Prastiwi)

Pengaruh Content Appeal, Vividness, dan Interactivitiy terhadap Word-Of-Mouth dan Consumer Loyalt…

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(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Gita Gayatri (Penguji)) (Alya Hadijah Stephanie)

Pengaruh Social Media Marketing dan Electronic Word of Mouth terhadap Online Purchase Intention m…

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(Nurdin Sobari (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Avanti Fontana (Penguji)) (Faishal Zuhair Bimo Dewantoro)

Examining The Role of Social Media Electronic Word of Mouth on Movie Ticket Purchase Intention: A…

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(Elevita Yuliati (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Ulian Taurin Malik (Penguji)) (Denisha Wahyuni Dekaputri)

Targeting Revenue Leaders for a New Product

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(Haenlein, Michael) (Libai, Barak)

The Effects of Positive and Negative Online Customer Reviews: Do Brand Strength and Category Matu…

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(Moore, William L.) (Carson, Stephen J.) (Ho) (Dac, Nga N.)

Social Influence Effects in Online Product Ratings

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(Srinivasan, Raji) (Sridhar, Shrihari)

Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networkin…

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(Pauwels, Koen) (Bucklin, Randolph E.) (Trusov, Michael)
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