Tapscott follows his best-selling Paradigm Shift with an explanation of what the new digital economy means to business executives and managers, incorporating examples of organizations using information technology to transform business processes and the ways products and services are created and marketed. He discusses the role of business in the transition to a new economy, and looks at the dark…
Includes bibliographies and index
The acclaimed bestseller that's teaching the world about the power of mass collaboration. Translated into more than twenty languages and named one of the best business books of the year by reviewers around the world, Wikinomics has become essential reading for business people everywhere. It explains how mass collaboration is happening not just at Web sites like Wikipedia and YouTube, but at …
Includes index and tables